<div class="creative-detail-description">
<div class="col-left">
<h3>Background</h3>

<p>In the Philippines, summer heat has reached up to new heights&hellip;literally. Experts even say it can go up to 125.6 degrees Fahrenheit (52 degrees Celsius). Even simple tasks can make you sweat buckets. GrabCar is the top ride-hailing app in the Philippines.<br />
<br />
GrabFood, on the other hand, is the No. 1 online food delivery platform the country. Both wanted to expand its business in the Philippines during summer.<br />
<br />
The goal: Convince Filipinos that with GrabCar and GrabFood, it&rsquo;ll guarantee a no-sweat summer.</p>
<br />
<br />
&nbsp;
<h3>IDEA</h3>

<p>The film takes us through the day of a lovable character as he goes about his daily tasks during summer in the Philippines. From commuting, working at his office, and cooking a meal at home&mdash;he is always accompanied by waterfall-level sweat. It seems that he&#39;s oblivious to what is happening.<br />
The sweating instantly stops when he rides a GrabCar and receives his order from GrabFood.</p>
</div>

<div class="col-right">
<div class="creative-detail-description-result">
<h4>Results</h4>

<div class="result-item"><strong>31.9M</strong> <span>Views</span></div>

<div class="result-item"><strong>792K</strong> <span>Shares</span></div>

<div class="result-item"><strong>+84%</strong> <span>Brand Health Sentiment</span></div>

<div class="result-item"><strong>+72%</strong> <span>Revenue</span></div>

<div class="result-item"><strong>+16%</strong> <span>overall holiday sales in 2018</span></div>
</div>
</div>
</div>